Step One Newsletter Highlights

Contents of the Newsletter

The newsletter from Step One highlights the brand's recent accomplishments in 2025, where they were recognized and awarded across various categories. Some of the notable awards include the SmoothFit Thong being voted as the #1 for No Visible Panty Lines (VPL) by WHO Magazine, Step One being named one of the Best Underwear Brands for men in 2025 by GQ Magazine, and the Body Shorts being voted as the Best Anti-Chafing Essentials for Running by Body + Soul. Additionally, the Cloud Mesh was recognized as one of the Best Workout Clothes for men in 2025 by News.com.au. The newsletter also mentions Step One's participation in the ICSM Charity Fashion Show.

Products Overview

Step One offers a range of products that have garnered significant recognition in the market. The SmoothFit Thong, known for its no VPL feature, the Body Shorts designed for anti-chafing during running, and the Cloud Mesh, a popular choice for workout clothes for men, are among the award-winning products. Step One's selection includes thongs, body shorts, boxer briefs, and other underwear essentials for both men and women.

About Step One Store

Step One is an apparel brand that specializes in producing comfortable and high-quality underwear for both men and women. The store, operating under the domain stepone.life, offers a variety of underwear options designed to address common concerns like VPL, chafing, and comfort during physical activities. With a focus on innovation and performance, Step One has garnered recognition from reputable publications and continues to expand its product line to cater to the diverse needs of its customers.