Action Heroes and Epic Monsters: Inside Sideshow's Latest Newsletter

The newsletter from Sideshow arrived under the subject line "💥 Action heroes and epic monsters 🦖," and it lives up to that promise. It is a busy, collector-focused email that mixes heavy-hitting film and pop-culture figures with giant monsters, limited-edition art, early holiday discounts, and giveaways. Its design is organized around a clear set of calls to action, from "Don't Miss Out" to "Act Fast," so readers can quickly see which items are running low and which are new.

What the Newsletter Contains

The email opens with the header "Sideshow Shop Deals | What's New Daily Newsletter," which signals a recurring update for collectors who want to track new releases and promotions. The main content is divided into several sections:

• Almost Gone: The Grand Admiral Thrawn Premium Format Figure is flagged as nearly sold out, creating urgency for fans who have been waiting for it.
• Don't Miss Out / Almost Sold Out: The John Wick (Special Edition) Sixth Scale Figure is highlighted as close to selling out.
• Act Fast: The Conan the Barbarian Sixth Scale Figure is promoted with a direct urgency message.
• Order Now: The Son Goku, Bulma & Dinosaur Collectible Figure is available to order, and a separate pre-order label appears alongside it.
• Legends Faces Collection: Two Godzilla (2026) entries from this collection are featured, each with its own product code, along with a Godzilla (2026) Bust Set that carries a "Shop Now" prompt.
• Coming Soon: Frank Frazetta Art Prints are previewed, with stated edition sizes of 175 pieces on paper and 75 on aluminum.
• Early Black Friday Deals: A banner promises savings of up to 30%, with a "Shop All Deals" button and a note that promotional terms and conditions apply.
• Contests and Giveaways: An exclusive giveaway for the Cliffjumper Bishoujo is presented under the Avengers heading, with a "Details Here" link.
• You May Also Like: The Steve Rogers (Deluxe Version) figure is listed as on sale, along with other items tied to Marvel and Star Wars, including Star Wars: Dark Forces of the Sith Order.

The footer provides practical links, including login, SMS alerts for news, a support contact option, a section for gift ideas with items in stock and ready to ship, social media icons, and preference and unsubscribe options. The email also notes that items have limited quantities, which reinforces the sense of urgency throughout.

Featured Products

The lineup covers several major fan franchises, and each product is positioned differently based on its availability.

• Grand Admiral Thrawn Premium Format Figure: A Star Wars character piece in a premium format. Its "almost gone" status makes it the most time-sensitive item in the email.
• John Wick (Special Edition) Sixth Scale Figure: A sixth-scale collectible of the action icon, offered in a special edition version. The email notes it is almost sold out.
• Conan the Barbarian Sixth Scale Figure: A sixth-scale figure based on the classic sword-and-sorcery character, currently marked to act fast on.
• Son Goku, Bulma & Dinosaur Collectible Figure: A multi-character collectible drawn from the Dragon Ball universe, available for pre-order. Its dinosaur element adds a playful, dynamic display option.
• Legends Faces Collection Godzilla (2026): Two versions of Godzilla from the Legends Faces line, each with a distinct product code, giving collectors a choice between variants.
• Godzilla (2026) Bust Set: A bust-format set for display, offered as a companion to the Legends Faces figures.
• Frank Frazetta Art Prints: Fine art reproductions from the celebrated fantasy illustrator, coming soon in limited editions on paper and aluminum. The small edition sizes make them appealing to serious art collectors.
• Steve Rogers (Deluxe Version): A Marvel figure of Captain America in a deluxe version, currently on sale.
• Cliffjumper Bishoujo: The prize for an exclusive giveaway, offering a chance to win without purchase.

Because the newsletter does not list full pricing details for each item, readers should check the product pages for current prices, specifications, and availability before buying.

About the Store: Sideshow

Sideshow, Inc., the company behind sideshowtoy.com, presents itself as a destination for collectors of premium figures, statues, and art. Its copyright notice dates back to 1994, which suggests a long history in the collectibles market. The company is based at 2630 Conejo Spectrum Street in Thousand Oaks, California, and lists its prices in US dollars.

From this newsletter, the brand's strengths are clear. It covers a broad range of licensed properties, including Star Wars, Marvel, Dragon Ball, classic cinema, and kaiju favorites like Godzilla, alongside fine art from artists such as Frank Frazetta. Its mix of exclusive editions, pre-orders, limited runs, and giveaways shows a strategy built around scarcity and community engagement. The inclusion of SMS alerts, a support team, and an in-stock gift section also indicates an effort to serve both dedicated fans and shoppers looking for last-minute presents.

For readers, the takeaway is that Sideshow's daily updates are most valuable for those who follow specific franchises or limited releases. The early Black Friday offer, with savings of up to 30%, may be worth watching for anyone planning seasonal purchases, provided they review the promotional terms first.