Newsletter Analysis: THE ONE for every skin concern 🤩
1. Contents of the Newsletter:
The newsletter from Paula's Choice introduces their bestselling 2% BHA Liquid Exfoliant as "The ONE for smoother, glowing skin." It highlights the product's benefits such as smoother lines, smaller pores, and oil control. The email features testimonials from individuals like Melanie, Sandra, and Bianca, who have experienced the benefits of the product. It also emphasizes that the exfoliant is clinically proven to boost cell turnover in 48 hours and is backed by extensive research.
2. Products:
The featured product in the newsletter is the 'PAULA'S CHOICE SKIN PERFECTING 2% BHA Liquid Exfoliant' containing salicylic acid. It is suitable for all skin types and is designed to unclog pores, smooth skin tone, and provide a lightweight, quickly absorbing formula. The product promises to deliver glowing and healthier skin.
3. About the Store - paulaschoice.my:
The store, paulaschoice.my, positions itself as offering skincare solutions that are backed by research and formulated with truth. They emphasize free shipping, 14-day free returns, and rewards for BEAUTYPEDIA members. The store encourages customer engagement through tags like #PAULASCHOICEMY and offers free delivery on orders above RM 150. The terms and conditions include opened returns within 14 days and final non-cancellable purchases.