Analysis of Minted Newsletter

1. Contents of the Newsletter

The newsletter from Minted offers a special deal of 20% off on Valentine's Day cards and gifts, along with 15% off on everything else in their store. The recipients are encouraged to shop now with some exclusions applying. The newsletter emphasizes customization, allowing customers to find a design they love and personalize it with unique card shapes, formats, or printing techniques. It showcases some featured Valentine's Day photo cards and highlights the option of free recipient addressing, where customers can choose the envelope font and design, and have Minted print their addresses. The newsletter also suggests exploring more art and design across various categories like holiday, home, art, gifts, baby & kids, and wedding.

2. Products

In this newsletter, Minted promotes Valentine's Day cards and gifts as its primary products. Customers can find a variety of designs for their special Valentine's Day greetings, including options such as Confetti Hearts by Angela Garrick, Four Of Hearts by Kamala Nahas, Nice Stripes by Helena Vitto, Lucky by Helena Vitto, Floating Hearts by Morgan Kendall, and Tidy Stripe by Robert and Stella. The store also offers customization options for the cards, allowing for a personal touch.

3. Minted Store

Minted is described as a marketplace of independent artists. The store showcases a range of products designed by independent artists, allowing customers to discover unique and creative designs for various occasions. Based on the newsletter content, Minted seems to prioritize customization and personalization, aiming to provide customers with options to make their purchases special and tailored to their preferences. The store also offers membership benefits, including up to 30% off and free shipping for members.