Newsletter Analysis: Focus On MYRTLE
1. Contents of the Newsletter:
The newsletter from Jo Mercer focuses on a refined silhouette called MYRTLE. It describes MYRTLE as a timeless penny loafer style shoe with unique gathered detailing on the toe and a classic vamp strap. The shoe is crafted from soft biscuit suede or rich black leather, ensuring versatility to blend seamlessly into any wardrobe. The newsletter also highlights a limited-time offer of selected styles from $149.95 with free Australia-wide delivery over $140, which ends tonight. It mentions easy 30-day returns and payment options like Afterpay, ZipPay, and Klarna. Additionally, it promotes Jo Mercer as an Australian footwear brand known for comfort, sophistication, and quality.
2. Products: MYRTLE
MYRTLE is a versatile penny loafer style shoe reimagined with unique gathered detailing. It is available in soft biscuit suede or rich black leather, designed to be a timeless addition to any wardrobe. The shoe is described as a style that offers both elegance and comfort, making it a go-to choice for modern women. Customers can shop for MYRTLE and enjoy selected styles starting from $149.95 with free Australia-wide delivery for purchases over $140.
3. Jo Mercer Store (jomercer.co.nz):
Jo Mercer is an established Australian footwear brand founded in 1998, known for its contemporary shoes and accessories for women. The brand embodies style and quality, offering premium footwear that balances comfort and sophistication. Jo Mercer website (jomercer.co.nz) provides a diverse range of products including boots, flats, heels, bags, accessories, and more. With 27 physical stores and click-and-collect services, Jo Mercer aims to cater to the needs of modern women seeking stylish and comfortable footwear options.