Newsletter Analysis from ELEVEN SIX
1. Contents of the Newsletter:
The newsletter from ELEVEN SIX begins with a warm greeting to the recipient, Emma, expressing a sentiment of missing her. It then goes on to introduce the latest offerings from their Summer Collection, encouraging Emma to shop with a 15% discount using the code REFRESH15. The collection features garments made from the softest Peruvian cotton, including crochet pieces, knit sets, classic sweaters, and cardigans. The focus is on building a sustainable wardrobe with high-quality, stylish pieces.
Additionally, the newsletter invites Emma to schedule an in-person or virtual appointment at the ELEVEN SIX store located in Kingston, NY. It provides a link for booking appointments and showcases new arrivals for women, sale items, and invites followers to connect on Instagram.
2. Products:
Based on the newsletter, ELEVEN SIX offers a Summer Collection made of Peruvian cotton. The collection features crochet designs, head-to-toe knit sets, classic sweaters, and cardigans. These products are not only stylish but also sustainable, aiming to help customers grow their eco-conscious wardrobes.
3. ELEVEN SIX Store (eleven-six.co):
The ELEVEN SIX store, located in Kingston, NY, is presented as a destination for shoppers to experience the brand in person or virtually through appointments. By offering both in-person and virtual shopping options, the store caters to a wider audience. The store address is provided in the newsletter, along with the option to book appointments online.
Additionally, the store's website (eleven-six.co) likely serves as a platform for customers to explore and purchase the brand's collections beyond what is highlighted in the newsletter. It is a hub for showcasing new arrivals, sale items, and connecting with the brand on Instagram for the latest updates and styling inspiration.
