Analysis of DXL Newsletter
1. Contents of the Newsletter
The newsletter from DXL Big + Tall offers a limited-time promotion where every single brand is 20% off storewide and site-wide on regular-priced items. The offer is valid until tomorrow, and customers can use the code FF20 at checkout to avail the discount. The email also highlights the option for free shipping on orders of $100 or more. The newsletter showcases a variety of new arrivals, including casual shirts, shorts, polos, rugby tees, and offers convenient options for purchasing online with the choice of store pick-up.
2. Products
The newsletter does not specify particular products but mentions that the 20% off discount is applicable to regular price, clearance, and sales items online. In-store purchases, however, are limited to regular-priced items only. The email also outlines that the offer cannot be combined with Buy More, Save More deals, Everyday Specials, custom fit clothing, or gift card purchases.
3. Store - Destination XL (domain: destinationxl.com)
Destination XL, also known as DXL, caters specifically to Big and Tall customers offering a wide range of clothing options in extended sizes. The store provides a user-friendly online platform at destinationxl.com, where customers can browse and shop for clothing suited to their size requirements. With a focus on inclusivity and style, DXL aims to provide a diverse selection of apparel for individuals of all sizes. The website also promotes services like free shipping on qualifying orders, in-store pick-up options, and access to fit experts for a personalized shopping experience.
