Newsletter Analysis: How to Layer Necklaces
1. Contents of the Newsletter:
The newsletter from Catbird introduces readers to the art of layering necklaces. It presents various steps on how to create a personalized necklace stack. The content includes information on starting with solid 14k gold chains, adding charms or lockets (with a 15% discount), layering in diamonds for sparkle, and finishing off with charm holders and personalized charms for a unique look. Additionally, the newsletter mentions an ongoing sale of up to 30% off on select fine pieces and introduces new custom confetti charm jewelry with 72 charm options to choose from.
2. Products Overview:
The featured products in the newsletter include:
- Gold Chains: 14K Petite Second, 14K Avenue Collar, Swimming Pool Chain, 14K 1976 Gold Choker
- Diamond Necklaces: 14K Diamond Pinprick Necklace, 14K Evening Star Lariat Necklace, 14K Diamond Fizz Necklace
- Charm Holders: 14K Grand 1976 Charm Holder, 14K Personalized Charm Holder Necklace, 14K Pavé Gemstone Charm Holder
3. Store Overview: Catbird (catbirdnyc.com)
Catbird is a sustainable jewelry brand that has been in operation since 2004. Their products, including necklaces, are made in their Brooklyn studio using over 95% recycled 14k gold and recycled diamonds. The store emphasizes sustainability and giving back, having donated over $2 million to nonprofit partners focusing on equality and helping others.
Aside from necklaces, Catbird offers a wide range of fine jewelry pieces, including rings and custom charm jewelry. Customers can visit the physical store in Brooklyn or shop online through their website. The store is known for its unique and personal pieces that resonate with those looking for individuality and sustainability in their jewelry choices.