1. Newsletter Contents

The BAUKJEN newsletter introduces their new favorite print for summer - a lovely pink garden floral pattern available on a dress and a blouse. It highlights the feminine details of the Isabelle dress, including ric-rac trim, tie fastenings, and statement sleeves. The newsletter encourages using the code SPRING10 for a 10% discount on the new collection. It also showcases the Mariah Blouse, a reversible style perfect for creating multiple outfits, and suggests pairing it with the versatile Breanna Trousers.

2. Products

The featured products in the newsletter include the Isabelle dress and the Mariah Blouse, both adorned with the pretty pink garden floral print. The Isabelle dress is described as ideal for garden party season, crafted from organic cotton lawn. Additionally, the Mariah Blouse is highlighted for its reversible design, offering two blouses in one garment. The suggested pairing with the Breanna Trousers indicates a focus on versatile and interchangeable pieces in the collection.

3. About BAUKJEN Store

BAUKJEN is presented as a Certified B Corporation, reflecting its commitment to social and environmental responsibility. The store offers European-made clothing, emphasizing quality and ethical production practices. The mention of Izzie & Ollie Ltd. trading as Baukjen suggests a brand identity that prioritizes transparency and integrity. The London-based store address further solidifies its European presence, with contact options for both UK and international customers provided.

The store's emphasis on timeless styles, organic materials, and versatile designs aligns with a sustainable fashion ethos. By excluding marked-down products and focusing on full-price items for the SPRING10 discount code, Baukjen reinforces a value proposition centered around quality and craftsmanship. The mention of partnerships and styling suggestions indicates a community-driven approach to fashion, inviting customers to engage through social media and explore new outfit combinations.